Are you in a tough spot where you could use some small business help? Well, you are in luck. There are many things that you can implement into your business in a short amount of time to give you some more traffic. Here are three things you can do today to help improve your business.
Track Everything!
If you are advertising ANYWHERE, then you should be tracking the results. Recording a radio ad or placing a yellow pages ad doesn’t necessarily mean that you are going to get traffic coming in your door. You have to have a system of tracking each and everything you do so you know what exactly works. You would be surprised at how quickly you can improve your business with a simple tracking system. There are lots of simple ways to track your ads that are not online. Simply tell your employees that speak to customers daily to ask how they heard of you.
Add Your Business To Google Places
This was called Google Local Listings at one time and it can provide so much small business help in a short amount of time. Now, they’ve changed it to Google Places. By adding your business to Google Places, you allow potential customers to know about you from simple searches on the web even if you don’t have a website. Get great results by adding keyword terms that are searched enough as tags to your listing. Need more explanation on keyword selection? Check out this article on small business websites.
Contact Your Database
You should be collecting names, addresses, and emails to as many of your customers and potential customers as possible. If you aren’t doing this, then that is definitely first step. If you have been collecting this information but don’t know what to do with it, you are in luck. Database marketing is a gold mine when used properly. Send your database a special coupon to get them back in the door.
You can even split your database into buyers and potentials. This way you can treat your previous customers like gold and give them a big reason to always purchase from you. A good email marketing campaign could convert at around 5%. Just think if you have 1000 emails right now and haven’t used it. Send them an email and you all of a sudden have 50 sales in the next couple days. Depending on your margin, that could be a big big increase to your profits.
If you really want some juicy small business help, then you MUST grab my guide on the Five Step Formula For Explosive Growth. It’s full of great strategies to improve your business no matter if you’re drowning or doing well. Always be on the lookout for new business opportunities to push your business in the positive direction. They are everywhere!
Tuesday, July 13th, 2010, 6:27 am | 
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Travis Petelle is just your every day successful entrepreneur. He has created multiple successful businesses in his career and strives to bring success to as many people as he can. He works as a business consultant improving small to medium businesses worldwide. He is know for how well he can improve your company name, implement innovative and effective marketing strategies, and increase your profits in a very short amount of time.
July 14, 2010 at 2:29 pm
July 22, 2010 at 11:36 am